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1. The Professional Retoucher’s Studio > 1.2. The Workflow of a Typical Retouch...

The Workflow of a Typical Retouching Job

First, let’s get familiar with the relationships. If you work as a photographer, either in an ad agency or a small design house, you may deal directly with the client who is going to approve your work. If you work for a pre-press or film house, you typically deal with the client indirectly, through a coordinator and a sales person. In this case, there will be an account representative who acts as the liaison between the film house and the client or agency. That representative interprets the client’s instructions and relays that information to an internal production coordinator at the film house. From there, the production coordinator processes the job throughout the shop and ensures that the job makes it through the various departments for processing. The basic players and their relationships are outlined in Figure 1-5.


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