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Part II: MEMORY SYSTEMS > KEY FUNCTION #4 SUBSTITUTION

Chapter 8. KEY FUNCTION #4 SUBSTITUTION

Almost every day at your job there is a need to remember abstract material. This can be information discussed in meetings, concepts covered in training situations or new technical information that you read. As previously mentioned, abstract information is more difficult to remember because it is not easy to readily imagine a picture of what is being learned. One way to overcome this is to use a “substitute word.” The substitute word concept can be applied to almost any abstract material.

When you hear or see a word that seems abstract or intangible, think of anything that sounds like or reminds you of the abstraction you want to remember. Anything that can be pictured in your mind will do. Often, the name of a person, thing or place cannot be pictured in your mind. Most names are intangible, which is one reason they are so difficult to remember. For instance, if you want to remember Minnesota or Leslie you could do this:


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