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Chapter 1. Sages and Charlatans: Avoidin... > Red Flag 7: Don’t Get Caught Out by ...

Red Flag 7: Don’t Get Caught Out by the Latest Fad; It Probably Won’t Last

Consider the rise and fall of the collapsible scooter. I bought one early in the summer of 2000 before most people in America had cottoned on to the dorkiest form of transport since the pogo stick. Within weeks of my venturing forth for the first time on the streets of Martha’s Vineyard and New York City with my kick-powered gadget from hell, it seemed everyone was buying one and it was the coolest item to possess. Technology companies were buying them by the score for their staffs to zip around campuses or warehouses, and adolescents were holding scooter wheelie competitions.


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