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When to Sell

Deciding when to sell is just as important as analyzing purchase candidates. Here are suggested selling rules for value investors.

Target P/E Achieved

Your best sell signal is when earnings have recovered and the stock's P/E is between the high and low estimates you used to calculate your target sell prices. If all went well, sales and earnings roughly tracked your targets, and the stock price is within your target range. You will be selling when analysts are increasing their earnings forecasts and growth investors are buying.


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