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The Business

Your first step is to determine what the company does, that is, the products and services that it sells. That's a no-brainer if you're talking about Wal-Mart, but how many investors know what Lucent Technology or Network Appliance do for a living?

Surprisingly, few investing sites do a good job of providing that information. One that does, however, is Multex Investor. Its Company Overview page offers a concise but readable paragraph describing a company's products and services.


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