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About the Author

About the Author

Sam R. Lloyd is president of SuccessSystems, Inc., of Boulder, Colorado. He is a past director of the Management Center of Southern Methodist University and has been Assistant Dean of the School of Business at University of Missouri, St. Louis.

For the past 25 years, Mr. Lloyd has trained tens of thousands of individuals in many major organizations, including Motorola, Bristol-Myers Squibb, Hewlett-Packard, Frito-Lay, and Procter & Gamble, among others.

He specializes in assertiveness training, listening skills, interpersonal effectiveness, coaching and counseling, leadership, and customer relations.

Mr. Lloyd is a member of ITAA, ASTD, and SHRM; and is listed in Who’s Who.

How to Use This Book

This Fifty-Minute™ Series Book is a unique, user-friendly product. As you read through the material, you will quickly experience the interactive nature of the book. There are numerous exercises, real-world case studies, and examples that invite your opinion, as well as checklists, tips, and concise summaries that reinforce your understanding of the concepts presented.

A Crisp Learning Fifty-Minute™ Book can be used in variety of ways. Individual self-study is one of the most common. However, many organizations use Fifty-Minute books for pre-study before a classroom training session. Other organizations use the books as a part of a system-wide learning program—supported by video and other media based on the content in the books. Still others work with Crisp Learning to customize the material to meet their specific needs and reflect their culture. Regardless of how it is used, we hope you will join the more than 20 million satisfied learners worldwide who have completed a Fifty-Minute Book.

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