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Chapter 11. Are You Reaching Your Creati... > Everyone Has a Creativity Potential

Everyone Has a Creativity Potential

It may come as a surprise to you that creativity is included as one of the twelve self-improvement categories. Many people, unfortunately, feel that creativity is confined to those with artistic talent or the ability to think on a conceptual level beyond the average individual. Not so. Everyone has the potential to be creative in their own way.

Creativity in the work environment is any thought that manifests itself into a suggestion that will increase productivity. Often simple ideas are the best. Doing something only slightly differently can produce a saving in the use of paper, or improve employee morale, or increase efficiency through the rearranging of office furniture. Of course, creativity can also include more complex ideas that improve the quality of products, and service to customers, and at the same time solve major problems. The point is that creativity is not limited to selected individuals or blockbuster ideas.


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