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Financial Times Prentice Hall Books

Financial Times Prentice Hall Books

For more information, please go to www.ft-ph.com

Business and Technology

Sarv Devaraj and Rajiv Kohli
The IT Payoff: Measuring the Business Value of Information Technology Investments

Nicholas D. Evans
Business Agility: Strategies for Gaining Competitive Advantage through Mobile Business Solutions

Nicholas D. Evans
Business Innovation and Disruptive Technology: Harnessing the Power of Breakthrough Technology...for Competitive Advantage

Nicholas D. Evans
Consumer Gadgets: 50 Ways to Have Fun and Simplify Your Life with Today’s Technology...and Tomorrow’s

Faisal Hoque
The Alignment Effect: How to Get Real Business Value Out of Technology

Thomas Kern, Mary Cecelia Lacity, and Leslie P. Willcocks
Netsourcing: Renting Business Applications and Services Over a Network


Dale Neef
E-procurement: From Strategy to Implementation


David Dranove
What’s Your Life Worth? Health Care Rationing...Who Lives? Who Dies? Who Decides?

John C. Edmunds
Brave New Wealthy World: Winning the Struggle for World Prosperity

David R. Henderson
The Joy of Freedom: An Economist’s Odyssey

Jonathan Wight
Saving Adam Smith: A Tale of Wealth, Transformation, and Virtue


Oren Fuerst and Uri Geiger
From Concept to Wall Street: A Complete Guide to Entrepreneurship and Venture Capital

David Gladstone and Laura Gladstone
Venture Capital Handbook: An Entrepreneur’s Guide to Raising Venture Capital, Revised and Updated

Erica Orloff and Kathy Levinson, Ph.D.
The 60-Second Commute: A Guide to Your 24/7 Home Office Life

Jeff Saperstein and Daniel Rouach
Creating Regional Wealth in the Innovation Economy: Models, Perspectives, and Best Practices


Aswath Damodaran
The Dark Side of Valuation: Valuing Old Tech, New Tech, and New Economy Companies

Kenneth R. Ferris and Barbara S. Pécherot Petitt
Valuation: Avoiding the Winner’s Curse

International Business

Peter Marber
Money Changes Everything: How Global Prosperity Is Reshaping Our Needs, Values, and Lifestyles

Fernando Robles, Françoise Simon, and Jerry Haar
Winning Strategies for the New Latin Markets


Zvi Bodie and Michael J. Clowes
Worry-Free Investing: A Safe Approach to Achieving Your Lifetime Goals

Harry Domash
Fire Your Stock Analyst! Analyzing Stocks on Your Own

Philip Jenks and Stephen Eckett, Editors
The Global-Investor Book of Investing Rules: Invaluable Advice from 150 Master Investors

Charles P. Jones
Mutual Funds: Your Money, Your Choice. Take Control Now and Build Wealth Wisely

D. Quinn Mills
Buy, Lie, and Sell High: How Investors Lost Out on Enron and the Internet Bubble

D. Quinn Mills
Wheel, Deal, and Steal: Deceptive Accounting, Deceitful CEOs, and Ineffective Reforms

John Nofsinger and Kenneth Kim
Infectious Greed: Restoring Confidence in America’s Companies

John R. Nofsinger
Investment Blunders (of the Rich and Famous)...And What You Can Learn from Them

John R. Nofsinger
Investment Madness: How Psychology Affects Your Investing...And What to Do About It


Jim Despain and Jane Bodman Converse
And Dignity for All: Unlocking Greatness through Values-Based Leadership

Marshall Goldsmith, Vijay Govindarajan, Beverly Kaye, and Albert A. Vicere
The Many Facets of Leadership

Marshall Goldsmith, Cathy Greenberg, Alastair Robertson, and Maya Hu-Chan
Global Leadership: The Next Generation

Frederick C. Militello, Jr., and Michael D. Schwalberg
Leverage Competencies: What Financial Executives Need to Lead

Eric G. Stephan and Wayne R. Pace
Powerful Leadership: How to Unleash the Potential in Others and Simplify Your Own Life


Rob Austin and Lee Devin
Artful Making: What Managers Need to Know About How Artists Work

Dr. Judith M. Bardwick
Seeking the Calm in the Storm: Managing Chaos in Your Business Life

J. Stewart Black and Hal B. Gregersen
Leading Strategic Change: Breaking Through the Brain Barrier

William C. Byham, Audrey B. Smith, and Matthew J. Paese
Grow Your Own Leaders: How to Identify, Develop, and Retain Leadership Talent

David M. Carter and Darren Rovell
On the Ball: What You Can Learn About Business from Sports Leaders

Subir Chowdhury
Organization 21C: Someday All Organizations Will Lead this Way

Subir Chowdhury
The Talent Era: Achieving a High Return on Talent

James W. Cortada
Making the Information Society: Experience, Consequences, and Possibilities

Ross Dawson
Living Networks: Leading Your Company, Customers, and Partners in the Hyper-connected Economy

Charles J. Fombrun and Cees B.M. Van Riel
Fame and Fortune: How Successful Companies Build Winning Reputations

Robert B. Handfield, Ph.d, and Ernest L. Nichols
Supply Chain Redesign: Transforming Supply Chains into Integrated Value Systems

Harvey A. Hornstein
The Haves and the Have Nots: The Abuse of Power and Privilege in the Workplace... and How to Control It

Kevin Kennedy and Mary Moore
Going the Distance: Why Some Companies Dominate and Others Fail

Robin Miller
The Online Rules of Successful Companies: The Fool-Proof Guide to Building Profits

Fergus O’Connell
The Competitive Advantage of Common Sense: Using the Power You Already Have

Richard W. Paul and Linda Elder
Critical Thinking: Tools for Taking Charge of Your Professional and Personal Life

Matthew Serbin Pittinsky, Editor
The Wired Tower: Perspectives on the Impact of the Internet on Higher Education

W. Alan Randolph and Barry Z. Posner
Checkered Flag Projects: 10 Rules for Creating and Managing Projects that Win, Second Edition

Stephen P. Robbins
Decide & Conquer: Make Winning Decisions and Take Control of Your Life

Stephen P. Robbins
The Truth About Managing People...And Nothing but the Truth

Ronald Snee and Roger Hoerl
Leading Six Sigma: A Step-by-Step Guide Based on Experience with GE and Other Six Sigma Companies

Susan E. Squires, Cynthia J. Smith, Lorna McDougall, and William R. Yeack
Inside Arthur Andersen: Shifting Values, Unexpected Consequences

Jerry Weissman
Presenting to Win: The Art of Telling Your Story


Michael Basch
CustomerCulture: How FedEx and Other Great Companies Put the Customer First Every Day

Deirdre Breakenridge
Cyberbranding: Brand Building in the Digital Economy

Jonathan Cagan and Craig M. Vogel
Creating Breakthrough Products: Innovation from Product Planning to Program Approval

James W. Cortada
21st Century Business: Managing and Working in the New Digital Economy

Al Lieberman, with Patricia Esgate
The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World

Tom Osenton
Customer Share Marketing: How the World’s Great Marketers Unlock Profits from Customer Loyalty

Bernd H. Schmitt, David L. Rogers, and Karen Vrotsos
There’s No Business That’s Not Show Business: Marketing in Today’s Experience Culture

Yoram J. Wind and Vijay Mahajan, with Robert Gunther
Convergence Marketing: Strategies for Reaching the New Hybrid Consumer

Public Relations

Gerald R. Baron
Now Is Too Late: Survival in an Era of Instant News

Deirdre Breakenridge and Thomas J. DeLoughry
The New PR Toolkit: Strategies for Successful Media Relations


Thomas L. Barton, William G. Shenkir, and Paul L. Walker
Making Enterprise Risk Management Pay Off: How Leading Companies Implement Risk Management

Henry A. Davis and William W. Sihler
Financial Turnarounds: Preserving Enterprise Value

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