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Explanation

Having lots of text in a slide show that is presented live is counter-productive because it requires too much reading, too fast, and because you’re there to fill in the details. On a Web page, however, viewers have more time, are closer to the screen, and can read larger amounts of text more easily. They also need the additional information you would provide verbally in a live presentation.

You might find that you need to add slides here and there with full pages of narrative; for example, you might need to create links from bullet points to pages that develop or amplify the topic. Or you might need to add narrative to slides that are dominated by visual images (see Figures 18.3 and 18.4).


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