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Chapter 4. The Dancing Bear > Mass Web Hysteria

Mass Web Hysteria

The World Wide Web has opened the awesome resource of the Internet to just about anybody with a computer and a modem. The Web is a great tool, and it offers fantastic value. Surprisingly, the most important change the Web has made is to demonstrate just how easy it can be to use software. Many former apologists find the Web so simple to use that they are demanding that all software be that easy. In particular, they like the way browsers don't make them go through the annoying installation process.

Software executives, particularly corporate IT vendors, are eagerly leaping onto this bandwagon. They, too, are swooning in love with browser-based software because they can field their products without inflicting a nasty installation process on the users. Before the Web, all software products required a complex installation process; products that run in a browser do not. This seems to be—for most software executives—a technological leap surpassing the invention of the zipper.


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