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5. Car PC Interface Options > 59. Listen to What Your Car Computer Is Saying

Listen to What Your Car Computer Is Saying

Your computer may be talking, but is it really saying anything? With the right application, it could be.

When I first started researching in-car computing trends, I tried to determine what the biggest obstacles were to launching a successful product that large numbers of people would buy. What I learned from reading a lot of market research, analysis papers, and expert opinions was that safety was the number one concern of millions of potential consumers.

To be fair, price, standards, ease of installation, ease of use, cost of operation, form factor, performance, and supported applications all impact a product’s sales potential as well. But if car computing products aren’t made safe enough to begin with, anti-car-computer legislation could stop the whole market, at least in the very litigious United States.


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