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Chapter 1. Start Here

Chapter 1. Start Here

For the first time in many years, Apple Computer Inc. finds itself in an enviable position in the technology industry: It's in nearly uncontested command of a product segment that's hip, extremely popular, and growing by leaps and bounds. This product is digital music, a field that blends the most cutting-edge aspects of personal computing, portable handheld devices, and the entertainment industry. With two key products—the music organizing “jukebox” software iTunes and the ubiquitous iPod portable music player—Apple has a commanding lead in this lucrative industry and shows no signs of slowing down.

Whether you're a long-time Mac user, a newcomer to the Apple fold, or a Windows user who might never have dreamed of using a product from Apple, the iTunes and iPod combination of products provides a complete solution for your music collecting and listening needs. iTunes runs as seamlessly on Windows PCs as it does on Macintosh computers, and the iPod—you must make sure to buy the right model for your kind of computer—is just as capable on one platform as it is on the other. The process of getting music on the iPod is even completely legal, thanks to the industry-leading iTunes Music Store.


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