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Chapter 14. Design > Design Hints

Design Hints

  1. Put a headline on every visual.

  2. Each visual should present just one idea.

  3. Add interest to a words-only visual with a large first letter.

  4. Flop photos and graphics so they face the middle of your visual. You don’t want the president of your organization staring off the edge of the screen!

  5. Check carefully for errors.

  6. Use a framing device to pull two elements together.


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