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Chapter 9. Developing a Newsletter > Planning the Project

Planning the Project

The newsletter you will create in this project can be delivered in a variety of ways. It serves an internal communications purpose, but it could also be used to acquaint a potential customer with your company or acquaint investors to your company culture. Obviously, you will construct your company newsletter with your primary customers in mind: your fellow employees.

You need to consider not only content, but also style. A company newsletter is often the primary way a company communicates a lot of information all at once. It can also be placed on the company intranet, or portions can be doled out via email.


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