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The Project

In this project, you'll create a logo, a business card, a letterhead, and a standard #10 envelope for a fictitious company, Sunflowers. This company sells vacations and retreats that are meant to help people get away from the fast-paced world they live in, allowing them to focus on themselves. There are many other travel companies out there, and Sunflowers has hired you to give it an identity that will set it apart from others and that will clearly define its niche in the market. In an effort to communicate their vision, Sunflowers has decided to use the tag line “Relax. Revive. Refresh.”

By the Way

I've chosen to use images that are included with Adobe Creative Suite 2 so that you can follow along with the projects. The images I'll be using can be found on the Resources and Extras CD. You might want to copy the entire folder of images to your hard drive for better performance.



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