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Chapter 7. Typography > Typographic tips and tricks

Typographic tips and tricks

Normal text has a horizontal scale of 100%. Raising this value makes type wider (extends it); lowering this value below 100% makes type narrower (condenses it). Changing the vertical scaling percentage changes only a character's height. This is different from changing point sizes!

Note: Because the Scale command affects only the vertical parts of letters—not the horizontals (or vice versa)—it causes letter shapes to become distorted. For more narrow (or expanded) characters that look more balanced, we recommend using a Condensed (or Expanded) typeface instead of applying the Horizontal Scale command to Regular characters . Another option is to create custom weights for an Adobe Multiple Masters font. We rarely use the Scale feature (call us type purists).


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