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Chapter 2. Beyond Reality: Approaching an ARG

Chapter 2. Beyond Reality: Approaching an ARG

Now that you have an idea of what alternate reality gaming is all about (or at the very least, a better idea of the history of this exciting new gaming genre), you’re probably wondering about the status of current ARGs—after all, the Beast was four years ago, so surely there must be something else going on.

The good news is that ARGing is really starting to come into its own, and that at the time of this writing is starting to show up on the larger computer gaming radar. Clearly, the success of the Beast and ilovebees has generated interest in the genre; however, some recent (and, at the time of this writing, still ongoing) ARGs are moving things in an entirely new direction, with the games blending the virtual and physical worlds in unprecedented new ways.


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