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Chapter 12. Workflow > Creating a Sales Process

Creating a Sales Process

Up to this point, we've kept our discussion of workflow heavily weighted to creating rules. It's time to shift gears and dive head-first into the creation of our very own sales process.

A sale process can be defined as a series of stages that you must typically pass through to bring a revenue opportunity to closure. Sales processes are typically more geared toward less transactional sales, where you are actively selling as opposed to marketing, and then waiting for a consumer to place an order. Sales processes are a key component of all popular sales methodologies.


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