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Chapter 13. Microsoft CRM Integration an... > Use Case Corner—Scribe Migrate for M...

Use Case Corner—Scribe Migrate for Microsoft CRM: Data Migration

Applications are only as useful as the data they contain, and customer data is an ongoing part of your overall CRM strategy. Scribe Migrate for Microsoft CRM, shown in Figure 13.26, combines two Scribe technology components, Scribe Migrate and the Scribe Adapter for Microsoft CRM. Scribe Migrate for Microsoft CRM enables you to populate Microsoft CRM with customer data from text or spreadsheet files, databases, legacy systems, contact managers, and packaged CRM applications without the need for custom programming. It is a valuable tool for performing initial data migrations into Microsoft CRM, but has the flexibility to be utilized on a recurring basis for ongoing list loads and bulk inserts.

Figure 13.26. The Scribe Migrate workbench interface.



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