Share this Page URL

Chapter 21. Stylish Sentences > Flexible Flyers - Pg. 218

Stylish Sentences 218 Subject-verb order:The CEO walked in. The manager walked out. Inverted order:In walked the CEO. Out walked the manager. Play with Pronouns Use the pronoun you to engage your readers. The second-person pronoun you (rather than the third-person he, she, one ) gives your writing more impact because it directly addresses the reader, as this example shows: Weak:Contributions to the employee's account will automatically be reinvested unless the em- ployee has completed form 21-A. Better:Contributions to your account will automatically be reinvested unless you have completed form 21-A. Take My Word for It Due to state laws, some companies require that documents such as consumer contracts and warranties meet