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Lesson 11. Writing Business Letters - Pg. 45

45 Chapter 11. Writing Business Letters In this lesson you learn the fundamentals of writing business letters and see how several of the principles of good internal communication also apply to external communication. Creating a Business Letter Crafting a well-thought-out business letter can be equally as or more important than crafting a well- reasoned internal memo. In a business letter, you represent the company to someone outside the organization. Your letter will affect the reader's perception not only of you, but of your company as well. Since the reputation of the company is important, you want your letter to be perceived in the best, most professional light. There are a host of books devoted to the subject of writing business letters; in this lesson, we'll cover the key principles that will enable you to communicate more effectively in your letters.