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Visual Aids for Classroom Training > Why Use Visual Aids?

Why Use Visual Aids?

A wealth of historical and recent research has demonstrated that comprehension and retention increase dramatically when visual aids are used in training programs. In one study, a presentation that delivered information only verbally achieved a 7 percent comprehension rate; the addition of visuals raised comprehension to 87 percent. Another study measured knowledge and skill retention three days after training. The group receiving information only through the auditory channel retained 10 percent; those who received only visual data retained 20 percent; and those receiving a combination of visual and auditory information retained 65 percent.

Visual aids have many other benefits beyond their considerable contribution to learning retention:


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