Hear Ye, Hear Ye: Speaking to Inform 67 Alphabetical Order For this type of organization, simply arrange items in the order of the alphabet. Alphabetical ordering works best with discrete topics that lend themselves to easy division, such as the names of products, places, and companies. Cause and Effect: What Happened and Why? If you read a daily newspaper or watch the news on television, you are being exposed to cause and effect. Remember, the cause is why something happens; the effect is the result. Cause and effect is an especially suitable way to organize your speech because it's easy to follow. In most cases, start with the causes and lead into the results. Chronological Order Chronological order presents your ideas in terms of time. As a result, it's an especially good method of organization for an informative speech. For example, you might explain how to hook up a modem by taking the audience through the steps in order from first to last. See Chapter 13, "Getting Or- ganized," for more information on chronological order organization. Numerical Order As with alphabetical order, numerical order provides audiences with easy benchmarks. Sometimes speechmakers include the actual numbers in their speech. Or, a speaker can use transitions that indicate order. Here are some of the most common transitional words: · First