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Chapter 13. Getting Organized > Be Supportive - Pg. 104

Getting Organized 104 But at the same time, your speech doesn't have to follow some boring old pattern. Instead, analyze your audience and topic to discover which pattern will help you make your point in a fresh, new way. Class Act Consider these three methods of organizing a speech in terms of your own specific theme, thesis, main points, and audience. For example, does your topic lend itself to the order of time, or would it be better served arranged by subjects? Make sure that you select the method that best helps you accomplish your purpose. After you have decided on the best organizational pattern, the next step is deciding how to arrange the supporting information to maintain internal logic. Be Supportive There's an automotive tire dealer in town with the following motto painted in 2-foot letters on the store front: "If it's in stock, we've got it!" You've got it, too. (And if not, you at least know where to get it.) What's " it "? Supporting details, facts, and examples. Never make a point without supporting it with an example, detail, illustration, or some other form of proof. It's not enough just to include several subpoints under your main ideas. Instead, the way you use the supporting material helps create the strength of your argument, provide the information your audience needs, or give the humor or detail that makes your speech entertaining. But you can't just set down a heap of facts. If every point in your discussion is given equal emphasis, nothing will stand out as significant. Stringing ideas together like beads is tiresome at best and confusing at worst. No matter how vivid your examples, your point will be lost unless your subpoints are correctly subordinated. Laying the Foundation To make your speech strong and logical, subordinate the following information: · Causes and effects.As discussed in Chapter 9, causes and effects rarely occur individually. To clarify this relationship, list each cause and effect singly in order of importance. The most im- portant causes of smoking, for example, might be listed as peer pressure, advertising cam- paigns, and an oral fixation. The most important effects might be listed as cancer, emphysema, loss of appetite, nervousness, and premature wrinkling. · Facts and examples.What do you do with a series of facts and examples that back up your main idea? You can arrange them from most to least important, or least to most important. Or, you can put the best examples in the opening and closing of your speech. · Qualities or functions.If you are writing an informative speech that describes an object or proc- ess, the supporting details describe how the object works or trace the steps in the process. For example, the purpose of a food processor can be described by explaining its slicing, shredding, and mixing blades. The production department of a major corporation can be illuminated by describing its functions. · Parts of a whole.An example of parts of a whole is to discuss the modem, hard drive, floppy drives, and monitor as part of a computer; or, discuss the fabric, stitching, and finishing as part of a well-made suit.