Share this Page URL

Chapter 16. Body Building > Tailored to Fit - Pg. 130

Body Building 130 As explained in Chapter 13, "Getting Organized," follow this general format: "Tell 'em what you're going to tell 'em; tell 'em; and then tell 'em what you told 'em." This means that you'll likely announce something like: "There are three stages to my plan. Let me present them one at a time. First...." Problem-Solution Speech of the Devil If you say the word first , you have to say second ; otherwise, you're leaving your audience dangling. If you announce that there will be three steps, be sure to say one, two, and three. Otherwise, your audience will confuse your point. In this way of approaching a speech, you start with the questions and move to the answers. For instance, is there a problem with the shipping procedure used in your company? First explain the problem and then offer one or more solutions. If you have multiple solutions, offer them from least effective to most effective. Always try to finish with your best shot--it will be what your audience remembers. Also, don't hide the problems. Speak with honesty. Odds are, your audience is already aware of the problems, so hiding them could damage your credibility.