• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Part II: Developing Your Story > Knowing Your Audience

Chapter 4. Knowing Your Audience

Speaking out in a group is like diving at the Olympics. You have to climb up the ladder and stand on the edge of the board, in full view of everyone. The more you know about the judges, the better you can tailor your dive, making a successful and memorable splash when you enter the water.

Part of making a splash in storytelling—achieving your purpose—comes from knowing your audience.


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint