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For Men

  1. Suits should be well tailored. For presentations, clothes that are checkered, brightly colored, or that clash will not reflect well on your image. Generally, dark blues, grays, and blacks in single or double-breasted classic styles are the safest bet. Depending on the audience, a sport coat and well-matched trousers may do.

  2. Men’s suit coats are designed to be buttoned whereas many women’s coats are not. In a presentation, depending on the level of formality, you may wish to button the jacket, unbutton it, or take the coat off altogether.

  3. Shirts should fit well and the color should not be too bright. If you are worried about perspiration showing, wear a cotton T-shirt and a white shirt. If going on TV, avoid white shirts, in favor of a light gray.

  4. Ties can be used to compliment the color of your eyes and face. The traditional red “power tie” may not be the best color for you. Experiment a bit. The red tie causes the audience’s eyes to focus first on the tie and not on you. Subtler colors may work better for you.

  5. Shoes should be appropriate, comfortable, and well shined. Make sure that socks match, and that they cover any bare leg when you sit down.

  6. Hair frames the face. It should be well groomed regardless of style. Beards should be well groomed also, and mustaches should be trimmed above the lip line.

And a word about glasses for both sexes…

The rule of thumb in presentations is to wear glasses if you need them to see the audience or read visuals, and so on. If you do need them, you might consider an anti-glare coating on the glasses. The reason for this is that the glass reflects light in the room and the audience will not be able to see your eyes. The coating eliminates glare and allows others to clearly see your eyes. Also, avoid tinted lenses since this will increase the audiences’ difficulty in seeing your eyes.


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