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Chapter 1. What is Business Etiquette? > The Role of Good Manners in Business

The Role of Good Manners in Business

As we become a more high-tech society, the need for a sensitive, personal touch in business increases. As John Naisbitt says in Megatrends, “Whenever new technology is introduced into society, there must be a counterbalancing human response.” No matter how intelligent or accurate your computer is, you must still interact with other people.

When you use accepted etiquette, you’re using the behaviors that encourage human response; you’re more likely to get positive results, earn cooperation and support, get commitments, gain clients, and keep peace. You are more likely to succeed when you put that something extra into your way of doing business.


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