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Chapter 2. During the Meeting > Tip 7 Use “Funneling” to Brainstorm in Groups

Tip 7 Use “Funneling” to Brainstorm in Groups

“Funneling” is a useful group technique that is borrowed from the world of training. Trainers need to get a lot of information exchanged clearly and quickly—which is really the goal of any business meeting. So, in your meetings, try funneling—you will find a hundred uses for this very flexible brainstorming tool. (If you’re a trainer, you may recognize funneling as a streamlined version of the “nominal group technique.”) Here’s how you conduct funneling exercises:


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