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Chapter 1. Before the Meeting > Tip 1 Think of Meetings as Investments

Tip 1 Think of Meetings as Investments

Let’s suppose that you think your office could use a new fax machine—a significant expense. In your company, you wouldn’t need to get any approvals or even consider the matter carefully—you’d just run right out and buy one, right? Wrong. You need to think hard before you spend serious money.

Except when it comes to spending it on meetings. Some organizations call meetings on a moment’s notice and drag them on for hours, tying up valuable time and resources—often with no thought about how expensive meetings really are. And meetings can be very expensive investments. Consider:


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