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Chapter 27. The Business Letter > Consider the Reader

Consider the Reader

Another good piece of advice is to write a business letter from the point of view of the reader. Don’t waste your readers’ time with long, wordy letters. Edit ruthlessly. Cut every unnecessary word. On the other hand, make sure your readers don’t have to puzzle over meaning. That’s a timewaster, too. Add the facts, figures, and details needed to make the message clear.

NO: The recall affected their profits.


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