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Chapter 7. Visual Aids/Graphics A Pictur... > Why Not Better Visuals? Check the Ri...

Why Not Better Visuals? Check the Right Brain

Almost anyone can make visuals. We started doing that as tots the first time we got crayons and walls together. Then we spent our early years drawing houses, trees, and doggies. We soon stopped doing that, because crayons were for kids. Over the next decade or two we learned stuff. Our heads got filled with information, and we solved problems, wrote a lot of essays, and answered lots of multiple-choice questions. We did a lot of communicating—written and oral. Only rarely were we asked to do anything "visual," except to go to the blackboard occasionally and work through some formulas.

Then we went to work and got steeped in detail and specialization. We learned to turn out seventy-five-page reports and make illustrations of minute details of design and scheduling and cost analysis. And then the boss said, "Jones, I want a half-hour presentation on what you're doing." And since we already had a lot of that information, we went to the almighty reproduction machine and copied our illustrations and got instant transparencies showing all those minute details. Since we now had computer graphics, we added ten more charts. True, they were all words and a little busy, but they looked clean. (Truth is, we never had mastered those better options in the software.)


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