• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint

PERSUASION POINTERS

  1. Use the intensify/downplay model to plan your strategy or analyze an opponent's strategy.

  2. Intensify your strong points.

  3. Intensify your opponent's weaknesses.

  4. Downplay your weaknesses.

  5. Downplay your opponent's strengths.


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint