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PERSUASION POINTERS

  1. When asking for commitments, start small. Small initial commitments can turn into huge later commitments.

  2. Written commitments are much more powerful than verbal commitments.

  3. Where possible, get the person to make a commitment in public. Commitments made in public are much stronger than those made in private.

  4. The greater the initial effort we put in, the more committed we become.

  5. Having made commitments, people often get caught in the entrapment trap.


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