• Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint
Share this Page URL
Help

Chapter Three. Preparing to Write > Brainstorming: a useful technique

Brainstorming: a useful technique

Another good way to prepare for writing a speech is a technique commonly called "brainstorming." In a brainstorming session, several people get together in a comfortable, relaxed setting and just talk in formally about the subject. The group should not be large—five may be the ideal number—but it should be composed of people of varied skills and backgrounds. The composition can be important for a number of reasons. For example, if you have five participants and one happens to be the boss, some of the others might be reluctant to express their thoughts freely. Or they might be all too eager to provide "input" just to impress the boss.

For brainstorming to work well, participants must check their inhibitions at the door. During the session, no idea, thought, or comment should be rejected or ridiculed. Even the most far-fetched idea can spark a better thought in someone else. This ground rule must be made clear from the beginning and gently enforced by the moderator, with such comments as "That's an interesting idea, Bob. What do you think about it, Kathi?" or "I had never thought of it exactly that way; let's get some other ideas."


PREVIEW

                                                                          

Not a subscriber?

Start A Free Trial


  
  • Creative Edge
  • Create BookmarkCreate Bookmark
  • Create Note or TagCreate Note or Tag
  • PrintPrint