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Cover letter

The cover letter serves as the formal introduction to your proposal. This letter briefly introduces the client to your plan for addressing their need or solving their problem. In addition, the other items that the cover letter can include are:

  • Benefits that the client will receive if your plan is implemented

  • Names of people in the client organization that you want to thank for providing you with assistance in preparing the proposal

  • RFP’s name or reference number if you are responding to an RFP


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