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Chapter 10. Proposals > What is a proposal?

What is a proposal?

Because the basic purpose of proposals is to sell your product or service, proposals can greatly benefit your company by generating the business your organization needs to compete and succeed in the market.

If an external party writes a proposal, the group is considered a vendor. However, employees can write proposals for their own organization. In this case, the employee is not considered a vendor but a member of the organization who has identified a way to improve the company in some way.


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