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Eye contact

Maintaining eye contact throughout your presentation will improve its effectiveness. Establishing eye contact with the individuals in your audience shows that you are interested in talking to them. Eye contact also improves your credibility as a speaker. If you avoid making eye contact, the audience might think you are nervous, insincere, rude, or evasive.

Your eye contact encourages the people in your audience to listen to you. Therefore, you should make eye contact with as many members of your audience as possible. Usually, a few seconds of eye contact with an individual is sufficient to engage him or her, and then you can focus on another person. Try to keep your attention balanced, so you do not focus on any one person or section more than you do other people or sections.


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