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Chapter 2. Career Building Defined

What is a Career, and How Do You Build One?

The planning and execution of an ongoing career development strategy is something that most professionals largely ignore. Although everyone would agree that planning is a critical element in reaching an objective, for many, career development appears random and haphazard.

This chapter explains why career building is a critical exercise. In addition, it attempts to strip away your fear of making an “incorrect” career choice by helping you develop an understanding of a long-term career perspective versus a job-to-job analysis of success and failure.


There are misconceptions about what constitutes a career. For many, a career is simply a string of successive jobs—typically within the same industry or vocational area. I want to challenge this idea and offer a broader definition. My definition, when embraced, opens you to greater flexibility and control over your career. If understood, this definition will remove some of the anxiety associated with those times in which you are not working or advancing in the way or with the speed that you expect.


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