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Chapter 10. Value and the Levels of Eval... > A Little Background on Evaluation

A Little Background on Evaluation

One of the most widely used evaluation models was originally described by Donald Kirkpatrick (1994) in the 1950s and updated in the mid-1990s. It was extended to include return-on-investment (Phillips, 1997). Kirkpatrick defined four levels of evaluation as

  • Level 1—reaction

  • Level 2—learning

  • Level 3—behavior

  • Level 4—results.


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