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Chapter 2. Guidelines for Designing a Ki... > Begin with Your Listeners in Mind

Begin with Your Listeners in Mind

Chances are, you have a broad idea in mind about what you want to do with your podcast. Your idea might still only be very general. Or podcasting might be something you’ve been considering for a while and, as a result, you have some very specific ideas in mind about what you’d like to do with your show.

If you’re only interested in doing the show you’ve envisioned and you don’t particularly care if anyone wants to listen to it or not, then you can disregard at least some of the advice in this chapter. (That’s not necessarily a bad thing, by the way. After all, it’s your podcast!) On the other hand, if you’d like to create a podcast that’s widely subscribed to by an enthusiastic audience, the first thing you should do is forget about your concept for your show—at least for the time being. Instead of beginning your planning with the show concept, start by thinking about your prospective listeners. Ask yourself this question:


PREVIEW

                                                                          

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