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The Artists

Regardless of what the marketing departments at software and hardware companies say, the quality of the final work does not come down to the tool but rather to the talent of the artists. Ultimately, it is the artists that drive the industry, and perhaps the hardest part of putting together a successful production workflow is finding the right artists. Regardless of whether the artists are on staff or freelance, their individual skills and talents should complement the type of work needed.

Essentially, artists can be put into one of two categories: those who have a strong interest and, hopefully talent, in multiple disciplines, making them a kind of jack of all trades; and those who prefer to specialize in only one or two areas. The type and size of the production company will obviously have an influence over which type of artists are available. Generally the two most apparent production strategies favor the two types of artist. Larger production companies, most apparent in film, seem to favor the specialized/departmentalized approach with many specialized artists working only on specific pieces of a project. One of the higher-profile examples of this is Industrial Light & Magic, where 3D modelers do nothing but model and character animators do nothing but animate. The results of this approach certainly speak for themselves.


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